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Friday, October 09, 2009

Calorie labeling doesn't curb NYC fast food habits

Who could have seen this coming?
"A rule that requires New York City fast food restaurants to post calorie information on their menu boards has not changed consumer habits in low-income neighborhoods, according to a study published on Tuesday.

While half of consumers surveyed said they noticed the labeling, and about a quarter of those said they made different choices as a result, a review of fast food purchases showed habits remained the same, said the study, published in the journal Health Affairs."
Fitness Watch readers, that's who.

And now for the obligatory excusinator:
"Brian Elbel, a professor at the New York University School of Medicine and a lead author of the study, which was conducted in low-income neighborhoods with high minority populations, said that more research needed to be done.

'Though the introduction of calorie labels did not change the number of calories purchased, a combination of public policy efforts are likely necessary to produce a meaningful change in obesity,' Elbel said."
Shut up, Brian, you moron.

How many more forms of collective punishment do you have to try in order to rein in fatsos?

There is a right way to do a fat tax and this is not one of them.

Idiot.

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