New research shows that self-regulation has failed dismally in reducing junk food advertising during children's television viewing times.Holding bad parents accountable should be compulsory.
After nearly two years of self-regulation by the fast food industry, children's exposure to junk food advertising is unchanged.
AMA Vice President, Professor Geoffrey Dobb, said today that junk food advertising to kids must be banned through Government regulation because the industry has not been effective in regulating itself.
Fat kids are not the fault of food sellers.
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