Ads touting dairy for weight loss "misleading"

Like I have been saying for years...(an example)

"Recent claims that low-fat dairy products or calcium can help people lose weight are untrue, according to a review of the published scientific literature, which shows that neither dairy products in general nor calcium intake promote weight loss.

'Don't believe the hype,' Dr. Amy Joy Lanou told Reuters Health. 'The ads that promote milk as helping to achieve a healthy weight are misleading; the science does not support these ads.'

Lanou, an assistant professor in the department of health and wellness at the University of North Carolina in Asheville and Neal D. Barnard with the Physicians Committee for Responsible Medicine in Washington, DC, evaluated evidence from 49 clinical trials that assessed whether dairy products or calcium can help people lose weight.

Of the 49 trials, 41 showed no effects of diary or calcium on weight, two showed an increase in body weight with a dairy regimen, one showed a lower rate of weight gain and only five showed weight loss."

Big White, Big not so white lies.